Apart
from
featuring
in
a
Verizon
Super Bowl commercial,
Beyoncé
also
used
the
opportunity
to
announce
her new
album
.
Releasing
two new
singles
,
Beyoncé
set a
record
for the most #1 hot
100
hits by a
female
artist.
The
second
single,
“16 Carriages,”
features
harmonies
from her
daughter
Blue Ivy.
A lot of
hints
about the
album
of
Beyonce
were
given
in the commercial of
Verizon
Super Bowl.
The
album
is due for
release
on
March 29th
, coinciding
with
the 10th
anniversary
date of her self-titled
album
.
The
announcement
is
beyond
entertainment
but an
event
, with
surprises
, platform
utilization
, and her
cultural
impact.
This
led to a
social
media
frenzy
, with
hashtags
like #
Beyonce
and #
RenaissanceAct2
.
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